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Sugere Daily Chemicals Co., Ltd. is a professional oral care products manufacturer founded in 1993, specializing in the manufacturing of toothbrushes, toothpaste, dental floss, and mouthwash for global markets.
With over 30 years of experience in the oral care industry, Sugere is the creator of the well-known Chinese national brand FROG. According to third-party industry data in 2022, over 50% of Chinese consumers have used FROG toothbrushes and toothpaste as part of their daily oral care routine. Driven by continuous research and innovation, we develop oral hygiene products designed for adults, children, and babies, meeting different oral care needs across age groups.
All products are manufactured under strict quality control systems, including ISO, GMP, BSCI, and BRC standards. Today, Sugere products are supplied to well-known pharmacy chains and retailers such as CVS, Rite Aid, Target, and Superdrug, serving both domestic and overseas partners.
Looking ahead, we at Sugere will continue to expand our oral hygiene and daily care product portfolio, providing reliable OEM, wholesale, and customized manufacturing solutions for global partners.
In the early 1990s, many domestic toothbrushes were poorly made, with hard bristles that caused discomfort and even gum damage during daily brushing.
By chance, Mr. Li Zhiming, founder of the FROG brand, experienced a foreign-made toothbrush and realized that a truly good toothbrush is not just a cleaning tool, but a product that improves comfort, protects oral health, and enhances daily life.
With the belief that high-quality oral care should be accessible to every family, and guided by the philosophy that dedication leads to success, Sugere Daily Chemicals Co., Ltd. was founded in 1993, marking the beginning of a long-term commitment to professional oral care manufacturing.
Company establishment
Obtained the national inspection exemption unit
Participated in the drafting of the national standards "Children's toothbrush" and "PBT bristles toothbrush"
Was identified as "Guangdong Engineering Technology Research and Development Center" with higher R & D qualification
Sugere personal care products industry base officially started
Launched China's first adult soft-bristled toothbrush. The first soft toothbrush for children in China
The national marketing headquarters was established and settled in Guangzhou Zhujiang New Town
Listed children's toothpaste, taking the first step into the big oral care category
Children's toothpaste edible formula invention patent; Us Food and Drug Administration issued GMP820; Enzyme toothpaste won the National Gold Product Award; The enterprise was certified by Guangdong Provincial Enterprise Technology Center,
Reliable Toothbrush OEM Manufacturer with Proven Scale and Experience
With over 30 years of toothbrush manufacturing experience, Sugere has deep expertise in materials, processes, and quality control. This long-term focus enables us to manage complex OEM requirements and deliver consistent, compliant products across global markets with reduced risk.
Sugere operates large-scale manufacturing facilities with an annual capacity exceeding 200 million toothbrushes. Our stable production system supports high-volume orders and long-term supply, ensuring on-time delivery and consistent quality even during peak demand periods.
Through efficient production, long-term raw material partnerships, and precise cost control, Sugere offers competitive OEM pricing without compromising quality. Our cost advantages come from scale and process optimization, helping partners achieve sustainable margins.
Supported by an independent R&D team and in-house laboratory, Sugere continuously improves product design and performance. Early-stage testing and validation reduce development risks and ensure new products are ready for stable mass production.
As a professional OEM oral care manufacturer, we provide end-to-end services covering product design, mold development, mass production, and quality control. An integrated process simplifies coordination and ensures clear responsibility throughout the project.
From order confirmation to manufacturing, shipment, and after-sales support, Sugere offers a one-stop OEM solution. Strict quality control and responsive service result in consistently low complaint rates and long-term, trusted customer relationships.
Integrity, respect, pragmatic dedication
Perseverance, sustainable innovation
Excellence, quality and meticulous
Clean life, healthy life
Guided by these core values, “Integrity, Perseverance, Excellence, and Cleanliness”, we at Sugere have continuously strengthened our capabilities in research, design, and manufacturing over the past 30 years, expanding from oral care products to a broader range of daily care solutions.
Sugere supplies oral care products to leading pharmacy chains, retailers, and distributors worldwide, building long-term partnerships based on stable quality, reliable delivery, and consistent compliance.
All Sugere manufacturing processes comply with internationally recognized standards, ensuring product safety, quality consistency, and regulatory compliance for global markets.
Established in 1993, Sugere is a well-known national brand bulk toothbrushes and toothpaste manufacturer in China, offering excellent oral care products wholesale and OEM/ODM services for global partners.
