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Sugere Daily Chemicals Co., Ltd. is a professional oral care products manufacturer founded in 1993, specializing in the manufacturing of toothbrushes, toothpaste, dental floss, and mouthwash for global markets.
With over 30 years of experience in the oral care industry, Sugere is the creator of the well-known Chinese national brand FROG. According to third-party industry data in 2022, over 50% of Chinese consumers have used FROG toothbrushes and toothpaste as part of their daily oral care routine. Driven by continuous research and innovation, we develop oral hygiene products designed for adults, children, and babies, meeting different oral care needs across age groups.
All products are manufactured under strict quality control systems, including ISO, GMP, BSCI, and BRC standards. Today, Sugere products are supplied to well-known pharmacy chains and retailers such as CVS, Rite Aid, Target, and Superdrug, serving both domestic and overseas partners.
Looking ahead, we at Sugere will continue to expand our oral hygiene and daily care product portfolio, providing reliable OEM, wholesale, and customized manufacturing solutions for global partners.
In the early 1990s, many domestic toothbrushes were poorly made, with hard bristles that caused discomfort and even gum damage during daily brushing.
By chance, Mr. Li Zhiming, founder of the FROG brand, experienced a foreign-made toothbrush and realized that a truly good toothbrush is not just a cleaning tool, but a product that improves comfort, protects oral health, and enhances daily life.
With the belief that high-quality oral care should be accessible to every family, and guided by the philosophy that dedication leads to success, Sugere Daily Chemicals Co., Ltd. was founded in 1993, marking the beginning of a long-term commitment to professional oral care manufacturing.
Company establishment
Obtained the national inspection exemption unit
Participated in the drafting of the national standards "Children's toothbrush" and "PBT bristles toothbrush"
Was identified as "Guangdong Engineering Technology Research and Development Center" with higher R & D qualification
Sugere personal care products industry base officially started
Launched China's first adult soft-bristled toothbrush. The first soft toothbrush for children in China
The national marketing headquarters was established and settled in Guangzhou Zhujiang New Town
Listed children's toothpaste, taking the first step into the big oral care category
Children's toothpaste edible formula invention patent; Us Food and Drug Administration issued GMP820; Enzyme toothpaste won the National Gold Product Award; The enterprise was certified by Guangdong Provincial Enterprise Technology Center,
Reliable Famous Toothbrush Manufacture Brand
With over 30 years of experience in toothbrush manufacturing, we are capable of handling diverse production requirements and complex customization demands across global markets.
Backed by an independent research, design, and development team and a well-equipped laboratory, we ensure continuous product innovation and reliable quality validation.
As a professional OEM oral care manufacturer, we provide end-to-end services covering product design, mold development, mass production, and quality control.
Supported by large-scale manufacturing facilities, Sugere maintains a stable and sustainable output of high-quality products, with an annual capacity exceeding 200 million toothbrushes.
We offer a one-stop solution from order confirmation to manufacturing and shipment, supported by a responsive after-sales system, strict quality control, and an exceptionally low complaint rate.
With our own brand operations, long-term raw material partnerships, and a precise cost control system, we deliver competitive pricing while maintaining consistent product quality.
Integrity, respect, pragmatic dedication
Perseverance, sustainable innovation
Excellence, quality and meticulous
Clean life, healthy life
Guided by these core values, “Integrity, Perseverance, Excellence, and Cleanliness”, we at Sugere have continuously strengthened our capabilities in research, design, and manufacturing over the past 30 years, expanding from oral care products to a broader range of daily care solutions.
Sugere supplies oral care products to leading pharmacy chains, retailers, and distributors worldwide, building long-term partnerships based on stable quality, reliable delivery, and consistent compliance.
All Sugere manufacturing processes comply with internationally recognized standards, ensuring product safety, quality consistency, and regulatory compliance for global markets.
Established in 1993, Sugere is a well-known national brand bulk toothbrushes and toothpaste manufacturer in China, offering excellent oral care products wholesale and OEM/ODM services for global partners.
